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Fenty Beauty
instagram.com/fentybeauty

Rhianna just launched her own makeup line FENTY BEAUTY! Yep! You heard right. The music star had announced that she would be launching her new makeup line on the 8th of September 12AM PST. About 8 hours ago, the launch part was at its peak with some of the biggest beauty bloggers in the industry in attendance.

Fenty Beauty
fentybeauty.com

The makeup line has 40 shades of foundation for all cultures, skin types and skin tones as well as lip products, highlighters, powders and so much more. For those wondering what inspired this brand name, Fenty, its actually Rhianna’s middle name. Her full name is “Robyn Rihanna Fenty”. When asked what motivated her to start her own makeup line, she replied “so that women everywhere would be included,”

Fenty Beauty
instagram.com/fentybeauty

Fenty beauty products feel lightweight in an effort to “make skin look like skin” and are also buildable. Fenty Beauty is also 100% cruelty free. We are inspired by these words from Rhianna “Makeup is there for you to have fun with,”. “It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.”

Fenty Beauty
instagram.com: thebpshop_

There was huge queue this morning when the site (www.fentybeauty.com) was officially launched. You can only imagine how many people tried to get their hands on Fenty beauty products. But we are sure it was worth the wait!

Fenty Beauty
instagram.com/fentybeauty

What product are you looking forward to trying? We’d love to try out the foundations! Please share your thoughts with us in the comment section

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